(PNS reporting from WASHINGTON, D.C.) Latino and African-American activists hate Beerchata’s new TV ad campaign.
The first scheduled commercial, which airs today, repurposes old video of the late Ricky Martin Luther King to sell the new alcoholic concoction.
The ad shows King, digitally inserted into classic footage of a 1963 civil rights rally at the Washington Monument, telling the crowd that he had a dream, “a dream about drinking Beerchata, the passionate horchata-flavored malt beverage from our amigos at Cervezeria Pochteca.”
“This I Have a Drink! commercial is an insult to the civil rights movement,” Ron de Cuba, told reporters Sunday.
“And it is an insult to insinuate that Latinos drink Beerchata.”
De Cuba is the author of the Amazon best-selling free audiobook The Revolution Will Be Advertised.
The author spoke at a press conference at the Watergate Hotel here organized by Not White Activists, an advocacy, diversity and solidarity community coalition of, by and for persons of color. [Mas…]
Dear pochos thinking of boycotting Thanksgiving as a symbol of American imperialism: Check out these indigenous and ingenious options for a holiday dinner. We promise they won’t remind people of genocide. Why settle for a Turducken, for example, when you can enjoy these delicacies featured in Native Holiday Treats from Indigenous Mexico by Rick Bayless.
8. Burrlenguaj: California burritos wrapped in lengua, stuffed in a turkey.
7.Poznudo: a bowl of pozole inside a bowl of menudo, eaten while nude.
6.Chilnobaza (Vegetarian): A chile relleno stuffed inside a nopal stuffed inside a calabaza and fried in lard.
Halloween costumes get better and better every year, and it’s hard to pick the best one. But we’re professionals, so we made up a fake most popular list to highlight the top outfits that feathered our serpent, if you know what we mean.
Here are the Pocho Ocho most popular Latin@ Halloween costumes of 2014:
San Francisco soul rockers Mink DeVille were the house band at New York’s legendary CBGBs, the epicenter of punk, from 1975-1977. Their bassist was Ruben Sigüenza, brother of Culture Clash funnyman Herbert Sigüenza. This makes him the first Central Americans in punk rock, and one of the Great Pochos in Music. Check out Raul’s Spanish verse in this 1978 performance of The Spanish Stroll.[Mas…]
(PNS reporting from CHICAGO) They think they’ve finally figured it out: A single gene — passed from father to son — is responsible for the hateful words and actions perpetrated by white males.
A 20-year-long Northwestern University study on male aggression, released this morning, backs their conclusion.
The report, Male Pattern Whiteness: Genesis or Genetics, details a genetic relationship between male whiteness and the wave of white-originated violence sweeping the country, like mass shootings, killer cops and senseless foreign wars. [Mas…]
It is a little known fact that 1970s supergroup ABBA became heroes to blonde Latinos throughout the Americas when the Spanish-language versions of the group’s singles Chiquitita, Fernando, Mama Mia and Dancing Queen failed to identify the band as Swedish. For years, Latin Americans treasured what they thought was the first Argentine band to hit it big.
To this day, older fans still wear their faded Se ABBA Español t-shirts and fair-haired fresas in Mexico City think that ABBA’s Frida Lyngstad painted surreal portraits of monkeys and Diego Rivera in her spare time. [Mas…]
Tijuana was a welcoming destination for Jewish refugees who fled Europe, Asia and the Mideast looking for a better life. This is one family’s story, and a POCHO Rosh HaShanah (New Year) tradition because shanah sorta rhymes with Tijuana. The Jewish year 5775 begins at sundown Wednesday, September 24; we wish all who celebrate a […]
For generations, Americans have revered The Star-Spangled Banner as their National Anthem, singing it at baseball games, karaoke nights and Fourth of July celebrations around the country. It may come as a surprise, however, that the song’s author, Francis Scott Key, was actually a Mexican immigrant named Francisco Scott Quiñones and that the song was […]
Roots rock singer/guitar slinger and East Los homie (Downey) Dave Alvin sings a classic ode to America, folky roots, broken hearts, independence and Mexican kids shooting fireworks. Hey, baby, it’s the Fourth of July!
(PNS reporting from MEXICO) Mexican researchers are baffled by the discovery of a lost tribe of Frenchmen living in an artfully-decorated cave in the foothills of Mt. Popocatépetl in the state of Puebla. The Frenchmen, found by a group of hikers, are believed to be descended from a military patrol that went missing in 1862, during the French […]
(PNS reporting from MARICOPA COUNTY) In a breaking development on a story first reported by POCHO in 2012, packs of wild Chihuahuas have taken over and are terrorizing a small town in Maricopa County, AZ. The roving bands of pint-sized pooches have residents mortified, primarily because locals are afraid of anything remotely Mexican. Officials agree […]
(PNS reporting from SAN ANTONIO) Texas is the state with the worst R&B in the nation, according to a new study by the University of Texas at Austin. The Lone Star state, which has a earned a reputation as the home of blues legends such as Robert Johnson, Albert Collins and Stevie Ray Vaughan, has […]
New Wave band Blondie was known for their dance-friendly blend of disco, punk, funk and rap. Few fans know, however, that the American band became a sensation in Bolivia in 1980, when they released Llama Me, a companion Spanish-language version of their radio hit Call Me. To this day, Blondie are national heroes in Bolivia, […]
(PNS reporting from NEW YORK) The National Football League confirmed widespread rumors this morning that legendary comedy team Cheech and Chong will be performing during Sunday’s Super Bowl Halftime Show. NFL Commissioner Roger Goodell told potheads who had been holding their breath that they could now exhale. Their counterculture comedy heroes WILL perform at the […]
(PNS reporting from TRENTON) Sources close to New Jersey Gov. Chris Christie say the embattled state “boss” may invoke special powers to “whack” disgraced New Jersey Port Authority official David Wildstein over the George Washington Bridge scandal. Calls to Christie’s lawyers at the offices of Bada, Bing & Bada-Boehm confirm that “causing one to be […]
Not so long ago And not very far Lived a jolly young man With a lowrider car His name it was Felix Navidad was his name And he was known round the world So great was his fame He was just a man Just like you or like me He couldn’t fly through the air […]
While folks in pocholandia fall hotly on both sides of the Thanksgiving debate, one thing is agreed upon: Charlie Brown holiday specials rock! What many people don’t know, however, is that animator Bill Melendez, producer of the classic Peanuts animated specials, (including A Charlie Brown Thanksgiving) was born in Hermosillo, Mexico, and his real name […]
As a guide to Pochos thinking of boycotting Thanksgiving as a symbol of American imperialism, we offer several more indigenous AND ingenious options for a healthy and tasty holiday dinner that does not remind people of genocide. Why settle for a Turducken, when you can have these savory dishes compiled from the new cookbook: Native […]
(PNS reporting from MEXICO CITY) On the heels of Mexican baking behemoth Grupo Bimbo’s announcement that they changed the name of their controversial snack cake Bimbo Negrito to the less offenive Bimbo Nito, the company has revealed a new Twinkie-like snack cake for the U.S. market called the Blonde Bombo. The Blonde Bimbo will be available […]
(PNS reporting from GUANAJUATO, MX) In a surprise move, the prestigious Guanajuato Auto Show has picked the new Nissan Moco as the 2014 Car of the Year. The Moco, which has dominated the Pakistani market for three years, was flicked across the Pacific this year to compete with other minicars such as the Ford Fresa […]