(PNS reporting from WASHINGTON, D.C.) Latino and African-American activists hate Beerchata’s new TV ad campaign.
The first scheduled commercial, which airs today, repurposes old video of the late Ricky Martin Luther King to sell the new alcoholic concoction.
The ad shows King, digitally inserted into classic footage of a 1963 civil rights rally at the Washington Monument, telling the crowd that he had a dream, “a dream about drinking Beerchata, the passionate horchata-flavored malt beverage from our amigos at Cervezeria Pochteca.”
“This I Have a Drink! commercial is an insult to the civil rights movement,” Ron de Cuba, told reporters Sunday.
“And it is an insult to insinuate that Latinos drink Beerchata.”
De Cuba is the author of the Amazon best-selling free audiobook The Revolution Will Be Advertised.
The author spoke at a press conference at the Watergate Hotel here organized by Not White Activists, an advocacy, diversity and solidarity community coalition of, by and for persons of color. [Mas…]
(PNS reporting from WASHINGTON, D.C.) America will pause Monday to remember the life and message of Ricky Martin Luther King Jr., whose Tengo a Dream y Dance! speech changed the nation forever.
Post offices and other public facilities will be closed, banks and stock exchanges are taking the day off and salsa picante and sweet potato pie – his favorite snack combo – will go on sale all across America. Monday would have been RMLK’s 39th birthday.
Despite his tragic death in 2007 (he was shot and killed by the president of his fan club before an appearance in Dallas) King’s promotion of “love, equality, justice, innocence, malice, refuge, oppression, freedom” has continued to resonate for confused African-Americans, Latinos, Afro-Latinos and Anglos alike. [Mas…]
(PNS reporting from HOUSTON) After careful consideration, local woman Estela Zamora, 28, is aiming to be less ambitious in 2015.
“Turns out the ‘American Dream’ doesn’t mean to aim for the stars, but rather, right under the stars, where it’s safe and there’s more company,” Zamora told PNS Sunday.
“I’m just tired of getting flack for aiming too damn high!” [Mas…]
When the bullshit on Facebook becomes too much, a picture is worth 1000 words. Next time someone posts the worthless “Facebook Privacy Notice,” or warns about the bull semen in energy drinks or that Obama’s power-mad bureaucrats have outlawed sprinkles on ice cream cones, post this meme/image based on a painting by Norman Rockwell. Or look this shit up on Snopes.com. Or both.
Also, when you see this notice at the bottom of EVERY SINGLE STORY marked PNS here on POCHO, jeez, pay some attention:
Pocho Ñews Service PNS is a wholly-fictitious subsidiary of the Pocho Corporation, who is a person according to the Supreme Court. Don’t ask us, we just work here.
(PNS reporting from AUSTIN) Fido and Fluffy have become collateral damage in the war between the rival QuinoaTraficante and ChiaTraficante agricultural cartels.
Recent attacks on Mexican chia seed production — apparently at the hands of rival-cartel-affiliated quinoa growers — have left thousands of local seed-deprived Chia Pets cold, shivering and hairless this Yuletide season, Texas People for the Ethical Treatment of Animals (PETA) told PNS.
PETA said this includes Fido and Fluffy, of Barton Creek, pictured (above) in the organization’s latest Web ad.
(PNS reporting from RANCHO CUCAMONGA, CA) Factional fighting among Spanglish speakers, academics, and Raza activists doomed the first Spanglish grammar conference, held here Sunday.
“The idea was to create some foundational principles and ground rules for our people’s language,” co-organizer Lourdes Cervantes-Borges of the Professional Organization of Chican@s Oppressed by Society (POCHOS) told PNS. “We wished merely to memorialize those rules in a book of proper Spanglish Style, a Estronque y Blanco if you will, but then these know-nada nacos had to get involved.”
“No manches, son puras pendejadas! I ain’t down with all of that academic bullshit,” countered East Los delegate-at-large Oscar “Mocoso” Chavez. “Nuestra lengua is from the streets, and I ain’t talking ’bout that chingon taco troka on the corner of Beverly Boulevard.” [Mas…]
(PNS reporting from FERGUSON, MO) St. Louis County Prosecutor Robert P. McCulloch credits the ghost of notorious 19th Century Mexican dictator Porfirio Diaz with the legal theory that there was insufficient evidence to prosecute killer cop Darren Wilson.
In an interview with PNS Sunday, McCulloch said the ghost of Diaz visited him in a dream and provided legal advice on handling the Wilson grand jury, the official body investigating the shooting death of unarmed college student Michael Brown. [Mas…]