How gringas, gringos, gabachas y gabachos can pass as poch@s

olmosmemeIf there’s one thing I’m pretty experienced at, it’s navigating between Gringolandia and Mi Raza.

“Osea,” being pocho.

As the racial landscape of our country darkens, for the better, and Latinos become the majority, proving your pocho-ness will become a valuable skill for all gringos, whether Trump likes it or not.

Follow these three simple steps next time you need to pass as pocho.

Studies have shown the more pocho you are, the easier it is to get into law school, get that promotion or land that Hollywood role of a lifetime.

Mas…How gringas, gringos, gabachas y gabachos can pass as poch@s

Happy Hispanic Heritage Month? Money won’t buy you love

It’s Hispanic Heritage Month. Break out a novelty sombrero and a bottle of Patron, because like a taco smothered in salsa, heritage is waay more palpable when it’s smothered in consumerism…

I often encounter people who don’t understand why I identify as Hispanic. I’ve given it a lot of thought and I think it comes down to this: they’re eating the shit sandwich.

The shit sandwich is served-up fresh daily by consumerism. Let’s process culture, strip it of all that gunk we don’t need (like knowledge and power), and behold — now you can buy a poncho at Urban Outfitters. Culture itself has no value outside the bounds of consumption.

Culture is no different than a box of cereal.

Mas…Happy Hispanic Heritage Month? Money won’t buy you love