(PNS reporting from SAN ANTONIO) Marisa Rodriguez just wanted to look “fresh” for the summer.
What she didn’t want was the public humiliation from finding out the blue contact lenses she bought at the Mothers’ Day car show and swap meet at Traders’ Village didn’t actually make her look fresh, or more white.
“It happened at school when one of my classmates laughed at me when I asked him if he noticed something different about me,” the Harlandale High School junior tearfully told PNS.
“Justin is a bully, he just laughed at said I had a nopal on my forehead and that I looked lame with these blue contacts!” [Mas…]
They’re confused, the poor marketeers. They try so hard to sell fish esticks and bleach and PETA to “Hispanics,” but they are low and slow on the learning curve.
Nearly Half of Second-Gen Hispanics Feel Like Ads Don’t Target Them, laments the tradezine Adweek.
You mean pochos with limited/zero Spanish aren’t picking up trendy brand tips watching telenovelas on Spanish-language TV? And nobody reading this story really cares all that much about Juanes’ aftershave? What’s an earnest marketeer to do?
Los Pochodores are here to help with the Pocho Ocho best ways to reach out to that elusive “Hispanic” market: [Mas…]
(PNS reporting from SAN DIEGO) Horton District travel agency Mad Mad World Tours is now offering a new cosmetic surgery/tour package featuring makeovers in beautiful Thailand, the company announced today.
The tours, organized in partnership with the Bod Thai Clinic of Bangkok, Thailand, promise an all-expenses-paid two-week luxury trip to the southeast Asian country and a procedure called a frental nopalectomy. The forehead surgery promotion targets upscale Mexican-Americans. [Mas…]
I consider myself Latina, close to my family’s Mexican culture; I’m bilingual and I’m happy with that identity. But, more often than not, it seems like everyone else is trying to corral me into some other identity, telling me that mine is not sufficient.
The neighborhood where I live (photos, above) is a perfect example.
It’s split in two: one part of it is gentrifying rapidly, and the other is filled with Mexican and many immigrant families. I where it’s more Mexican, which makes me — in all my professional hipster-ness — stand out sometimes, but people still speak to me in Spanish and often I just become part of the scenery. But then there are other times. [Mas…]
POCHO Jefe-in-Chief Lalo Alcaraz‘s recent article about the word gringo ignited a shitstorm of debate. White people came out of the woodwork to declare how they’ve been traumatized all these years because of it.
This got me thinking about racial slurs and how we use them in these oh-so-modern times. Rand Paul used the term chili-choking pepper bellies the other day when he was talking about immigration reform. What’s the gringo equivalent of a chili-choking pepper belly? Twinky-gagging sugar gut? Sounds stupid, right?
Back in October, Florida created a new set of educational policies which permits/expects blacks and Latinos to test lower on standardized tests than whites or Asian students. Since they’re expected to test lower, Florida thereby eliminates the embarassing “achievement gap” and the white education bureaucrats can “stand their ground.”
While we’re at it, why don’t we segregate each classroom per race? We can even have separate bathrooms and drinking fountains per race. Seems legit!
I am actually the product of the Florida school system. This ethnic divide rule reminds me of my first year at the University of Central Florida. Though I had a great high school record and was making straight As, I had to take mandatory seminars teaching me how to do well in school.
Did everyone have to take these courses? Nope. Well, why would a straight-A student have to attend such seminars?
(PNS reporting from SAN JOSE) Johnny Ramírez had a huge confession to make to his Pre-Columbian Latin American history class last week. The summer he spent in Barcelona really changed him, the San Jose State junior told his fellow students during section. “I always felt this pressure to be true to my indígena Aztec roots, [...]
In The Beginning: For 37 years I lived my life without realizing I was Hispanic. A few days ago, while waiting for the bus, I overheard a conversation that changed my life. A gentleman was speaking Japanese with several ladies, and when they reverted to English, the ladies asked him, “Well if you’re not from [...]
It’s not easy being brown, as Mitt Romney’s Univision appearance demonstrated. Here’s the right way to get brown with la gente. Attention white people: This is a super idea for that special hot date not to mention Halloween!
Maybe I’ll vote this year. Really, as long as I remember where the place is and I can get a space, and if, well, it depends what’s going on that day. After all, “we’re up to our ears in Mexicans!” (An epic musical production.) H/T LAObserved.com.
(PNS reporting from SAN ANTONIO) Marisa Rodriguez just wanted to look “fresh” for the summer.
