bandido

Stereotyped Mexican bandido says ‘Prepare to die, amigo’ (toon)

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Sometimes you think your job is done — after all, having written a book that attempted to chronicle the history of “Mexicans” in American popular culture, you think you’d get a break.

But, of course, that’s naive.

If anything, in the age of our Dumpster Fire POTUS, Mexican stereotypes are the rage! This MAMMOTH WESTERN “Mexican” is Exhibit #1 — if you ever wonder why you can’t turn on the TV (or your streaming, throbbing thingie in your pocket, your phone!) without seeing a narco, well, meet his grandpappy, the inspiration for Trump’s BAD HOMBRE racist,xenophobic slur.

You can buy this 1949 comic for under $100!

Ugly Mexicans and sexy gringas — pulp fiction history of hate (toons)

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spicy640Bill “Memo” Nericcio, author, professor at San Diego State University and proprietor of the Tex[t]-Mex Gallery Blog, collects representations of Mexican-Americans in pop culture.

He just posted a set of scanned 1936-37 covers from pulp fiction magazine Spicy Western Stories and its siblings that all exploit the same stereotype — the leering (ugly) (brown) bandido and the (scantily-clad) (white) chica/victim in distress. Hate much?

The image above is just one slice of the four covers Memo found; the big images of all four are below (click to enlarge):

Mas…Ugly Mexicans and sexy gringas — pulp fiction history of hate (toons)

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