POCHO Migrant Editor and Daily Show Senior Latino Correspondent Al Madrigal explains the nuances of the Latino electorate to host Jon Stewart.
The secret? Arroz by any other name …
hispanic
Dear Gorton’s: Thanks for the apology but …
Dear Gorton’s Seafood and Rinck Advertising:
I am thrilled to the gills that you took the time to respond. I am a fan of your products, and hope that they reach many more households than mine.
However, your response reveals exactly why you floundered in the first place. You mention that you “used a Spanish translation service,” and that “Spanish-speaking staff members were involved throughout the project.”
You didn’t say that you translated it yourself in-house, or that Spanish-speaking and/or Latino executives (emphasis on executives) oversaw the project.
Instead, it seems like someone internally had the idea to reach out to Latina moms but fish-farmed out the work because you didn’t have the capabilities or experience to do it on your own.
Pocho Ocho reasons I hate ‘Hispanic’ magazines
8. They are published by carpetbaggers, coconuts, and Tio Tacos.
7. They pander to corporate interests, while pimping community issues.
6. They are written for the sole reason of selling institutional ads.
5. Print is dead. The only people who don’t know that are the people who fund magazines.
New from Gorton’s: Deliciosos Tits and Fishsticks! (updated)
So, what if I could find tits and fish sticks all in one place? A one-stop shop for all my breast and seafood needs?
This is what’s on my mind today after Gorton’s fun website snafu. They launched a web page for Spanish-speaking Latina moms this week, and left one teeny tiny accent off a fairly important word. They turned mothers and seafood into, well, something a whole lot raunchier than what they probably intended.
Mas…New from Gorton’s: Deliciosos Tits and Fishsticks! (updated)
FLOTUS on healthy food for Chicano kids: Eat like Puerto Ricans
(PNS reporting from LA FLORIDA) Joining First Lady Michelle Obama’s Let’s Move! initiative, Goya Foods, the largest Hispanic-owned U.S. food company, will help promote MiPlato, the USDA program designed to encourage children to make healthier eating choices.
“Today’s announcement is about eliminating diabetes in the Mexican-American community by helping them make better choices, and, with the help of Goya, forcing them to eat like Cubans and Puerto Ricans,” Obama said Friday.
“Everything that Goya is doing,” she said, “centers around a simple idea: this country’s Mexican children need to be told what to eat by a corporate conglomerate that mass-produces Caribbean food.”
Obama joined Goya president Bob Unanue and leading Latino organizations at a Tampa supermarket to promote healthy eating nationwide with a special focus on the incorrectly-nourished Mexican-American community.
Mas…FLOTUS on healthy food for Chicano kids: Eat like Puerto Ricans
Shocking study links global warming and Latino immigration
(PNS reporting from ARIZONA) The warmer the U.S. gets, the more Latinos live here. That’s the controversial conclusion of a scientific study released Thursday by the Demographic Climatology Trend Institute at Maricopa County Community College.
“We don’t know if the warmer weather makes El Norte a more comfortable place to live for Mexicans used to desert living, you know, with the sombreros and cacti and burros, or that the number of brown people on our side of the border means more sunlight is getting absorbed and kicking up the thermometer,” said Assistant Professor of Ignorametry Joe “Junior” Arapaio.
Mas…Shocking study links global warming and Latino immigration
Video: Gingrich Spanish TV ad now with English subtitles
(PNS reporting from LA FLORIDA) As the Newt Gingrich campaign fights to win votes in the upcoming GOP primaries, his campaign has reached out to the Sunshine State’s Spanish-espeaking voters. As a public service, the former Freaker of the Spouse has prepared this version of the commercial with subtitles for voters who don’t habla Espanol. Mitt Romney’s campaign released a similarly-subtitled video last week.
Mas…Video: Gingrich Spanish TV ad now with English subtitles