#TBT 2012: Meet our newest sponsor – RentALatino!

Rent a Latino!In our ongoing search for advertisers to match our diverse audience, it looks like we have found a winner – a company with deep pockets and its heart in the right place.

POCHO is glad to welcome RentALatino to the echelons of our Premium Sponsors.

To learn how you might qualify for RentALatino‘s latest discounts and see the full message from our sponsor, read on!

Mas…#TBT 2012: Meet our newest sponsor – RentALatino!

Will Shakila become the next ‘Christmas Idol’? (video)


The Christmas Idol panel of judges is as tough as a grand jury. Santa Claus, Lady Sharoun the Purple, and Jesus H. Christ Himself can make a contestant’s dreams come true or break her heart. Can Shakila — Roberta Valderrama — win them over with her hot hot hot version of Feliz Navidad?

Forget that ‘Duck’ guy, Steve Yamamoto is a Free Speech Hero (video)


You can exercise your First Amendment rights as a homophobic racist fool on A&E or as an anti-corporate viral video dude on the Internets. You be the judge.

A Chicago employee of the Safeway/Dominick’s supermarket chain (which is closing 72 stores eliminating 6000 jobs) was suspended after he posted this YouTube video — Thanks, Safeway — portraying the store closings as a vicious attack by space aliens.

Steve Yamamoto was suspended Saturday, when he showed up for his last day at work.

NBC Chicago reports:

Mas…Forget that ‘Duck’ guy, Steve Yamamoto is a Free Speech Hero (video)

Will Shakila’s ‘Feliz Navidad’ win the next ‘Christmas Idol’? (video)


The Christmas Idol panel of judges is a tough one. Santa Claus, Lady Sharoun the Purple and Jesus H. Christ Himself have power to make a contestant’s dreams come true. Can Shakila (Roberta Valderrama) win them over with her hot hot hot version of Feliz Navidad?

PREVIOUSLY ON ROBERTA VALDERRAMA:

Mas…Will Shakila’s ‘Feliz Navidad’ win the next ‘Christmas Idol’? (video)

As the Duck Farts: El Pato demands POCHO retract ‘sketchy salsa’ story

lawyerexcerptelpatoskullsquareAn attorney who claims to represent Walker Foods, U.S. distributors of El Pato (The Duck) salsa, demanded Thursday that POCHO “retract and correct” parts of our story Pocho Ocho sketchy substances in Mexican hot sauce besides lead, even though he acknowledges it is satire.

Downtown Los Angeles lawyer Robert M. Newell, Jr. also wants POCHO to “remove the contrived picture showing what purports to be a bottle of El Pato Salsa Picante bearing a skull and crossbones,” adding that the “story is puro pedo!” (The letter is below.)

Mas…As the Duck Farts: El Pato demands POCHO retract ‘sketchy salsa’ story